It may sport a slightly odd name, but the Honor Holly is the latest smartphone to come from the Huawei sub-brand and it's got a strong spec line up and attractive price tag.
Launched at an exclusive event in London, the sub-£100 Honor Holly offers up a 5-inch 720p display, 1.3GHz quad-core processor, 1GB of RAM, 8MP rear camera, 2MP front snapper, 2000mAh battery and Android 4.4 KitKat.
KitKat does have Huawei's Emotion UI plastered over the top - it's version 2.3 - which may put Android purists off.
There's also 16GB of internal storage, a microSD card supporting cards up to 32GB in size and dual-SIM slots allowing you to jump between two different networks.
What the Honor Holly also offers you is a chance to drive its price right down. From February 6 to 23 you'll be able to go online, register and vote for a lower price.
The final (sub-£100) cost will be set on February 23 and from then until February 26 registered users will be able to purchases the Holly for the lower cost on a first come, first served basis.
We haven't been given a final price for the post-promotion period, so there is a chance it may end up being more than £100 - but get in during the price hack phase and you could bag yourself a bargain.
Sign up to receive daily breaking news, reviews, opinion, analysis, deals and more from the world of tech.
John joined TechRadar over a decade ago as Staff Writer for Phones, and over the years has built up a vast knowledge of the tech industry. He's interviewed CEOs from some of the world's biggest tech firms, visited their HQs and has appeared on live TV and radio, including Sky News, BBC News, BBC World News, Al Jazeera, LBC and BBC Radio 4. Originally specializing in phones, tablets and wearables, John is now TechRadar's resident automotive expert, reviewing the latest and greatest EVs and PHEVs on the market. John also looks after the day-to-day running of the site.