Helldivers 2 creative director explains that the team ‘really applied’ themselves to keep the game from being pay-to-win

In-game screenshot of Helldivers 2
(Image credit: Sony/PlayStation)

Johan Pilestedt, the CEO of Arrowhead Game Studios and creative director of Helldivers 2, has made some interesting comments about their approach to monetization.

In a recent Twitter thread highlighted by PCGamesN, Pilestedt responded to a post that mentions some complaints that the title could be considered ‘pay-to-win’. 

If you’re currently out of the loop, Helldivers 2 is a third-person shooter that was released on February 8, 2024, for the PlayStation 5 and PC. Set in a sci-fi future in which hyper-patriotic space marines battle to defeat alien forces across the galaxy, you drop down onto large planets either alone or with a team of friends to complete challenging objectives while fending off hordes of enemies.

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“I’m partial but we really applied ourselves to not make [Helldivers 2 pay-to-win] even though items are functionally different,” Pilestedt said in his response. “The only item that’s [pay-to-win] is the revolver - which will win you any ‘cool gun’ competition.”

Later in the same thread, he goes on to outline his personal philosophy regarding monetization. "'You have to earn the right to monetize’ I truly believe that," he explained. “If people want to support this title they have an option, but we are never forcing anyone to do so.”

This seems like quite a reasonable approach to monetization, especially when you compare the cost of items in Helldivers 2 to those in a game like Foamstars - another recent third-person shooter available on PlayStation 5 and PlayStation 4. 

Certain cosmetic packs in Foamstars can cost up to $44.99 / £36.99, which is actually slightly more than the $39.99 / £49.99 retail price of the entire Helldivers 2 game. Even so, it is still early days for Helldivers 2 and only time will tell how the presence of any kind of monetization will affect its ability to keep players engaged in the long run.

For some other games like Helldivers 2, see our guides to the best multiplayer PC games or the best PS5 games.

Dashiell Wood
Gaming Editor

Dash is an experienced tech journalist who specializes in video games, electronic entertainment products, and the wider industry that surrounds them. He currently serves as the Gaming Editor at TechRadar, leading our review, preview, feature, and news coverage of the latest and greatest releases.

Before joining the team, he was Contributing Writer at PLAY (formerly Official PlayStation Magazine UK) and has written articles for many of the UK's other biggest gaming magazines including the likes of Edge, PC Gamer, and SFX.

Now, when he's not getting his greasy little mitts on the newest hardware or gaming gadget, he can be found listening to J-pop or feverishly devouring the latest Nintendo Switch otome.