Microsoft has just officially kicked off E3 2008, with a packed press conference to announce a slew of new games and peripherals for the Xbox 360, with the confident claim that Xbox will sell more consoles than its rivals, Sony's PlayStation 3 and Nintendo's Wii.

Microsoft's head of strategy and business development, Shane Kim, flanked by his avatar on the large screen behind him, welcomes the crowd:

'Hello, and welcome to the party! We're inviting more people to 360 than ever before. Last year we featured an amazing lineup of games, and this year is no different.'

The games almost begin

Games-wise the 360's line-up is looking impressively strong – with breathtaking demos of Bethesda's Fallout 3, Capcom's Resident Evil 5 (out 13 March 2009), Peter Molyneux showing off a 'finished' Fable 2 (finally out in October this year) and Epic's poster boy, Cliffy B (finally) showing off the much-anticipated Gears of War 2 (out November 7th – date for the diary!).

Halo games were noticeable by their absence, as was the 'Twin-Peaks-a-like' Alan Wake, which was a shame, as that was one of the original-looking titles that many 360 fanboys were eager to hear more news about.

For the arcade fans, a Geometry Wars sequel game is also unveiled, to much appreciation from the crowd, along with a sequel to the original Galaga called Galaga Legion.

Valve's portal lives on...

GLADOS from Portal also pops up at one point to announce a '2008 exclusive' for Xbox 360, Portal: Still Alive – the sequel to Valve's superb game.

For the hardcore RPG faithful, Square Enix president, Yoichi Wada announces three major 'timed exclusive' titles for 360 in development from the Japanese giant - Infinite Undiscovery (Sep 2008), Star Ocean: The Last Hope (Spring 2009) and The Last Remnant (due Christmas 2008).

The man from Square Enix also shows some tantalising footage of Final Fantasy XIII for 360 – yes, that's right, another PlayStation exclusive bites the dust – telling the crowd: 'At long last, the day we have all been waiting for has arrived. It gives me great pleasure to unveil this to you today. An Xbox 360 version of FF13, the latest in the FF series, is planned for release! We believe that releasing a 360 version of FF13 will allow us to provide a game to even more fans in NA and across the world.'

Homemade movies and music

Shane Kim talks up 360's GTA IV's exclusive downloadable content (a 'huge event') and mentions that over 1000 games will be available on 360 by the end of 2008.