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Best WordPress website builder of 2022

PRICE
VERDICT
REASONS TO BUY
REASONS TO AVOID
VERDICT
REASONS TO BUY
REASONS TO AVOID
Person working on a WordPress post
(Image credit: Pixabay)

Launched back in 2003, WordPress remains one of the most popular platforms on the web, with its open-source content management system (CMS) giving users a wide choice of options when it comes to building a website. 

Its plugin architecture makes it easy to install third-party website builders designed to work within WordPress, often featuring drag-and-drop functionality that requires no HTML or coding knowledge from its users. So if you're on the lookout for the best WordPress website builder around, read on below for a summary of five top contenders.

If you’d rather keep your options open and are keen to find out more about other website builders outside of the WordPress realm—including Wix, Weebly, and GoDaddy—check out our best website builder guide.

The best WordPress website builder services of 2022

Visual Composer

Visual Composer includes a cloud hub of over 500 add-on elements (Image credit: Visual Composer)

1. Visual Composer

Best for marketing and conversions

Reasons to buy

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Popup builder
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Cloud library with over 500 elements
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Theme editing options

Reasons to avoid

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Free version is limited

Visual Composer (opens in new tab) has four pricing models including a free version, which will give you a flavor of the builder's functionality, with 30 elements and 10 templates available. But to harness Visual Composer's full selection of tools, you'll need the premium option starting at $49 per year. 

This immediately removes the limits of the free version, providing over 200 elements, more than 100 templates, and the ability to edit wider parts of your website including the header, footer, sidebars, and even the theme itself.

What's more, for those looking to build a website for commercial purposes, Visual Composer's Premium version comes with effective sales tools that include a popup builder, WooCommerce (opens in new tab) Support, and SEO (opens in new tab) optimization.

Divi

Changes to your website can be done in real-time using the front-end editor (Image credit: Elegant Themes)

2. Divi

Best for front-end visual editing

Reasons to buy

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Full use of Elegant Themes toolkit
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Real-time front-end editor
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Global elements editor

Reasons to avoid

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Annual cost at the higher end

Those wanting to use Divi (opens in new tab) website builder will need to sign up for an Elegant Themes subscription at $89 per year. However, it's worth adding that this will also include access to the entire Elegant Themes range of tools and themes.

With over 14,000 positive reviews on Trustpilot, Divi is certainly tried and tested among WordPress users, with its standout feature being the intuitive front-end visual editor. You can edit your site in real time, meaning the changes you make will be reflected exactly as seen. The global elements and styles editor also allows users to make site-wide design changes without needing to tweak each individual element or section. 

Pre-designed layouts number over 800, with new layouts added each week along with royalty-free imagery (opens in new tab), icons, and illustrations. Layout packs can also be filtered by theme, ranging from restaurant to wedding, and yoga studio to florist.

Elementor

The free version of Elementor provides more than enough functionality for a starter site (Image credit: Elementor)

3. Elementor

Best free version

Reasons to buy

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Free version includes wide choice of templates
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Useful community support
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Over 40 widgets included for free

Reasons to avoid

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Global editing only available on Pro

One of the most popular downloads from WordPress.org (opens in new tab) with over five million active installations, Elementor (opens in new tab) website builder delivers slick designs and easy-to-use functionality. What's more, Elementor's free plan is laden with features and includes over 40 widgets and more than 30 templates. 

Add-ons include essentials like video, text editor, headings, button and image boxes, but also more sophisticated choices including alert boxes, accordion content display, and an escalating progress bar.

Naturally, the Pro version—which starts at $49 per year—delivers a ton of bonus features, which is likely to be better for users building larger websites or those with commercial requirements (WooCommerce Builder comes with Pro). But as a basic, out-of-the-box option, Elementor's free plan is ideal for those getting to grips with website building. It even comes with templates for landing pages and maintenance mode, and the ability to preview your site on both mobile and desktop. 

SeedProd

SeedProd provides pre-designed templates tailored to sales and conversions (Image credit: SeedProd)

4. SeedProd

Best for landing pages

Reasons to buy

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Ideal for effective landing pages
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Preset templates include lead squeeze
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Works with other leading sales plugins

Reasons to avoid

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Wider website editing capabilities not included

If the purpose of your website is to act as a lead generation, data capture, or conversion tool, then the importance of having attractive and engaging landing pages (opens in new tab) cannot be exaggerated. WordPress users looking to develop killer landing pages would be wise to give SeedProd (opens in new tab) a go, which is a website builder specifically tailored to designing effective landing pages.

Preset template pages include Lead Squeeze, Sales, Webinar, 404, and Coming Soon, while SeedProd is designed to work hand-in-hand with other sales and marketing tools including Sendy, Zapier, and Campaign Monitor. Though note that, even without third-party tools, SeedProd includes functionality that allows users to track new subscribers.

Oxygen

Oxygen’s one-off fee comes with lifetime support and unlimited site licenses (Image credit: Soflyy)

5. Oxygen

Best for developers

Reasons to buy

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Lifetime support included
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One-time payment
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Unlimited site license

Reasons to avoid

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More difficult for beginners

Like the above website builders, Oxygen (opens in new tab) can be used by non-programmers, with a drag-and-drop editor, flexible layouts, and a custom header builder. But Oxygen also brings developer-friendly elements to the table, with opportunities for those well-versed in HTML, CSS, PHP, and JS to take even more control of the design process. This opens up more avenues for bespoke building than some of the others listed here, though it also adds a layer of complexity that could alienate complete newbies. 

Also unique in relation to its competition is the one-off price of $99 rather than an annual cost, which comes with a promise of lifetime support and lifetime updates. You can also use the builder on as many sites as you wish, thanks to an unlimited license. 

What's more, Oxygen's creators are so confident in their offering that they provide a 60-day full refund guarantee for anyone not entirely happy with the website building capabilities.  

Alexis is a freelance writer and journalist from the north east of England. His love for creative technology stems from the day he was gifted his first ever digital voice recorder (a beloved Olympus WS 110), which brought with it the wonderful realisation that he'd never again have to rely on his iffy shorthand…