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Windows 11’s bizarre QR code ad for Copilot met an angry reaction – so Microsoft has halted the experiment
By Darren Allan published
Microsoft drops the idea of using QR code ads ‘plastered’ across the lock screen – at least for now...
Don’t know what’s good about Copilot Pro? Windows 11 users might soon find out, as Microsoft is testing Copilot ads for the OS
By Darren Allan published
Yet more adverts in Windows 11? That’s a distinct possibility, as a Copilot ad is being tested in the Settings app.
Windows 10 users be careful – some default apps are showing scam adverts
By Darren Allan last updated
Microsoft’s core apps such as News and Weather are affected, and possibly other services.
Marketers, tweak your big data strategy to target audiences better: Here's how
By Desire Athow published
Captify's Dominic Joseph tells us about better targeting adverts, and why the focus should be on the quality, not quantity, of consumer data.
Magazine to get full-motion video adverts
By Marc Chacksfield published
Magazine readers in the US are set to witness a little bit of magazine history this September, as Entertainment Weekly has announced it is to include full-motion video adverts within its pages.
What does your OS say about you?
By Luis Villazon published
Opinion These are the values people want to identify with
Google cuts off newspaper ad-sale arm
By Marc Chacksfield published
Google's magic formula of selling adverts online hasn't worked for the print sector, with news that the search giant has closed down Print Ads: its print advertising segment.
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