TechRadar Verdict
NimbleCRM offers a unique blend of social media integration and contact enrichment, making it ideal for businesses focused on relationship-building. While its single-tier pricing may not suit all, its user-friendly interface and robust features provide excellent value for small-to-medium enterprises.
Pros
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Intuitive social media integration
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Powerful contact data enrichment
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User-friendly interface
Cons
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No free plan available
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Limited storage capacity
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Restricted customer support hours
Why you can trust TechRadar
NimbleCRM is an affordable contact management platform laser-focused on helping small businesses and solo entrepreneurs generate leads and nurture client relationships. While it lacks some of the advanced reporting and customization of enterprise CRM platforms, Nimble compensates with an array of unique prospecting tools I haven't seen in competing products at this price point.
Some highlights include a mobile app that scans and captures contact details from business cards, a browser plugin to find social media profiles and professional info for contacts, email signature parsing to automatically update CRM records, and a "prospector" feature to extract contact information from company websites.
The modern and intuitive interface centers around a customizable dashboard displaying deal pipelines, messages, events, and social network updates. A unified inbox provides two-way sync with Office 365/Outlook or Google Workspace to manage all client communications. Nimble's cheapest plan starts at $19/user/month and offers a generous 25,000 contacts and 2GB storage per user.
Nimble CRM core capabilities
Nimble CRM offers a comprehensive set of core functionalities that address the essential needs of businesses for efficient contact management, sales pipeline tracking, task and activity management, and workflow automation.
Its intelligent contact manager automatically gathers and consolidates contact information from various sources, such as email, social media profiles, and business apps, into unified contact records. This enables users to easily access and manage extensive information about their contacts in one place.
I also found Nimble's task and activity management capabilities to be quite robust. Users can create, categorize, and sort tasks, and associate them with specific contacts for added context. The visual Kanban-style interface of the Workflows feature is great for project and process management, allowing teams to map out processes, identify bottlenecks, and optimize workflows.
For sales teams, Nimble Deals provides an effective way to manage opportunities through the sales pipeline. Deal stages can be customized to align with the business's unique sales processes. Nimble also delivers powerful sales analytics and reporting, with multiple custom dashboards, in-depth reports, and the ability to track individual and team performance. This enables sales forecasting and data-driven decision-making.
Another strength of Nimble is its mobile app for iOS and Android. It provides core CRM functionalities on the go, allowing users to access contact details, track deals, and stay on top of tasks while out of the office. Recent enhancements have further improved the mobile experience.
While Nimble checks the boxes for essential CRM capabilities, it could improve certain areas to be even more compelling. For example, the platform would benefit from deeper customization options for its reporting and stronger native integrations with a wider range of third-party business apps. But overall, Nimble provides a solid and affordable CRM solution, especially for small businesses and sales teams.
How easy is Nimble CRM to use?
When I first logged into Nimble CRM, I was immediately struck by its modern, clean, and intuitive interface. For a feature-rich CRM with multiple modules, the layout felt accessible and easy to navigate from the get-go.
Nimble provides helpful new user onboarding that walks you through every step of the setup process. This made learning the ropes a painless experience, as the onboarding helps familiarize you with the key features and layout in a guided way. I felt I was able to start using the core functionality confidently in a short amount of time.
Customization is another area where Nimble shines in the user experience department. You can create multiple sales pipelines tailored for different needs, audiences or teams. Kanban-style pipeline views enable dragging and dropping deals visually through stages. Dashboards are able to surface the data and insights most relevant to your role.
Nimble offers mobile apps for iOS and Android, making it convenient to access contact records, communication history, deals, and tasks while on the go. Based on the easy learning curve I encountered, it seems realistic that a new user could get comfortable with the key features and workflows within a few hours to a couple of days max.
All in all, I'd say ease of use is one of Nimble's greatest strengths. The clean UI, helpful onboarding, and customization options make it an accessible yet powerful solution for users of varying technical comfort levels. The ability to get up and running quickly is a huge asset for busy sales and marketing teams.
Nimble CRM integrations
Nimble CRM offers a wide range of integrations and connectors to make it easy to sync data with other apps and services. The Nimble Marketplace lists over 120 pre-built integrations with popular business tools like Google Workspace, Microsoft 365, Slack, Mailchimp, Zapier, HubSpot, QuickBooks, and others.
I was also pleased to find that Nimble has direct integrations with iPaaS providers Zapier and Make. This opens up the possibility to connect Nimble with thousands of other apps not available natively. Setting up integrations via Zapier or Make is straightforward, only requiring your login credentials.
For custom integrations, Nimble provides a well-documented REST API. The API lets developers access most of the core Nimble data and functionality. However, it appears API access is not enabled by default, and admins need to explicitly allow it for each user account, which could be a hassle for larger teams.
In my experience testing some of the key integrations, like Google Contacts and Microsoft 365 calendar sync, the data syncing has been reliable with no noticeable lags or errors. Performance seems solid, even with a large number of records.
One area I think Nimble could improve is providing more fine-grained controls and filters for syncing. Currently, it's largely all-or-nothing. The ability to limit which fields get synced or filter records based on criteria would add flexibility.
How good is Nimble CRM's customer support?
While it provides some helpful support options, NimbleCRM's user reviews indicate that the overall quality and effectiveness of their customer support is mixed.
According to Nimble's website and third-party reviews, email is the main support channel, available Monday through Friday from 9 am-5 pm PT. They also offer phone support during those same hours. A chatbot is available for submitting requests, but it is not a true live chat.
Self-service resources include a knowledge base and support community. However, the depth and usefulness of these resources are unclear based on the information I could find.
One point of frustration for some users is the lack of 24/7 support or live chat, which many consider essential for a paid CRM. Support hours are limited to standard business hours in the Pacific time zone.
That said, a few reviewers reported positive experiences with support responsiveness. One reviewer noted that they received an email response and resolution within an hour of submitting a ticket after hours. They also got immediate responses via Twitter.
Other users praised the support as "solid and high quality" and noted "responsive customer support with less wait time." However, the average first response and resolution times are not published anywhere that I could find.
On the flip side, some reviewers were less impressed, with one saying that "customer support could be better." Another described it as just "fine," noting it sometimes took a full day to get a response.
So while Nimble does offer a few different support channels and has some fans of their service, support hours are limited, 24/7 live channels are lacking, and quality seems hit-or-miss based on user sentiment. There's definitely room for improvement in Nimble's customer care.
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Nimble CRM plans and pricing
Plan | Business |
|---|---|
Price | $24.90/user/month |
Best For | Small to medium businesses prioritizing relationship management and social selling |
Features | 25,000 contact records Customizable pipelines Automated workflows |
Limitations | 2GB storage per user, no 24/7 support |
Nimble keeps its pricing structure simple and straightforward, offering a single plan at a flat per-user rate. The Business plan is priced at $24.90 per user per month when billed annually, or $29.90 per user per month if you opt for month-to-month billing. That represents a savings of over 15% if you commit to a yearly subscription upfront.
For the price, each user gets access to Nimble's full set of CRM features, along with a generous 25,000 contact record limit and 2GB of storage per user. Should you hit the storage ceiling, additional space can be tacked on in 10GB increments at $10 per month, prorated for the remainder of the current billing period.
I appreciate that Nimble doesn't nickel and dime customers with complex pricing tiers or hidden fees. The only variables impacting your monthly cost are the number of user licenses and any extra storage you might need. Nimble simply charges a prorated amount for additional licenses or upgrades made mid-cycle.
It's also worth noting that Nimble doesn't require an annual contract or commitment. You can go the monthly route and cancel anytime if the platform doesn't meet your needs or your team size changes. Although the annual discount is attractive if you're confident Nimble is the right long-term CRM solution for your business.
For anyone on the fence, Nimble does provide a 14-day free trial to test drive the software risk-free. No credit card information is required. It's not as generous as the 30-day trials offered by some competitors, but two weeks is ample time to assess if the feature set justifies the expense.
All in all, while Nimble's entry point isn't the cheapest compared to some barebones entry-level CRM plans on the market, the pricing is reasonable considering its robust capabilities. Growing businesses that want to streamline sales and marketing on a single platform without breaking the bank will find Nimble's predictable, all-inclusive pricing appealing. Just be mindful of potential storage costs if you anticipate maintaining a large database of detailed customer records.
Nimble CRM review: Final verdict
After spending time testing and evaluating NimbleCRM, my overall impression is that it provides a solid set of core features at an affordable price point. It particularly excels at contact management, with helpful tools to aggregate contact data from various sources into unified records.
Nimble's visual deal pipeline and task management functionalities are intuitive and effective for keeping sales processes on track. The ability to customize deal stages and dashboards allows aligning the software to unique business needs.
I was also impressed by Nimble's mobile apps, which enable accessing key customer data and features on the go. The interface is modern and user-friendly across devices.
While it delivers essential capabilities, certain areas could still be enhanced. Reporting customization options are somewhat limited compared to higher-end CRM solutions. Some users might also wish for a wider breadth of out-of-the-box integrations.
But for small businesses and teams wanting an accessible yet fully featured CRM at a reasonable cost, Nimble is a compelling option. Its strengths in contact management, deal tracking, and mobile access make it well-suited for entrepreneurs and SMBs looking to foster sales growth and deepen customer relationships without undue complexity.

Ritoban Mukherjee is a tech and innovations journalist from West Bengal, India. These days, most of his work revolves around B2B software, such as AI website builders, VoIP platforms, and CRMs, among other things. He has also been published on Tom's Guide, Creative Bloq, IT Pro, Gizmodo, Quartz, and Mental Floss.
- Owain WilliamsB2B Editor, Website Builders & CRM
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