Here's something we don't say all that often: the Nintendo Switch is now on sale for its lowest price ever. The hybrid console has remained fixed at its recommended price since launch back in 2017, but with today's deal you can now pick up a Nintendo Switch at Amazon for $259.99 (was $299.99).
Price cuts on the Nintendo Switch are almost never seen due to its immense popularity. In fact, for a long time, it was practically impossible to buy one as stock would sell out in hours. In short, there was no reason to reduce it.
And, while it's true that Nintendo just revealed it has seen a decline in Switch console sales by 20% in the last financial year, this is blamed more on supply chain issues and a shortage of components, rather than declining interest in the hybrid console.
Either way, this rare and unexpected $40 discount should give a quick boost to those sales figures. It rivals the very best Nintendo Switch deals we only see during major sales events such as Black Friday and Amazon Prime Day. These offers are limited to bundles, too, that feature additional games or accessories starting from $299.99. Today's deal, on the other hand, is simply the lowest ever price for a brand new console.
Today's best Nintendo Switch deal
A sign of things to come for Switch deals?
While the timing of this Nintendo Switch deal may be completely coincidental, it does raise questions about the future pricing of the console in the US. At the end of last year, the Nintendo Switch received a permanent price cut of £20 in the UK and a whopping €60 in Europe to coincide with the release of the upgraded Nintendo Switch OLED. Nothing similar was announced for the US.
So, is now the time for that reduction to be matched across the Atlantic? Perhaps. As mentioned above, though, this recent decline in sales seems less to do with an actual drop in interest in the console. Even if its lifetime sales are now at 107.65m and it feels like surely there's no one else left to buy it, we do see the console sold out for short periods of time regularly.
Nintendo points to the ongoing semi-conductor shortage as a reason why sales are lower this year as production cannot meet demand. Plus, the console has come off a couple of huge years through the pandemic due to an increased reliance on home entertainment and the launch of Animal Crossing: New Horizons (now up to 38.64m total sales), so maintaining that pace was always going to be unlikely.
If you're one of the few that doesn't have one and do decide to buy a console today, why not check out some of the cheap Nintendo Switch games available today to go with it. We've also gathered up all the lowest prices on top accessories for the console, including all the best Nintendo Switch Pro Controller deals and the cheapest Nintendo Switch Online deals.
