WordPress plugin WooCommerce activates its payments offering in Europe

(Image credit: Shutterstock/monticello)

Popular WordPress ecommerce plugin WooCommerce has expanded its payment services across four new countries as part of plans to reach more retailers and SMBs worldwide.

Businesses in Spain, Italy, France and Germany will now have access to WooCommerce's solution, which allows users to manage payments directly from their store's dashboard.

The firm has also added multi-currency support, which lets customers shop in any of the 135 currencies WooCommerce supports. Previously, merchants were required to use a plugin to add further currencies.

WooCommerce will also now support Giropay and Sofort, local payment methods which are primarily used in the European Union. As a result, merchants will be able to accept payments using bank debits/direct debits that are popular in specific countries, on top of existing systems.

WooCommerce Payments

(Image credit: WooCommerce)

European reach 

Commenting on the expansion, WooCommerce CEO Paul Maiorana said: “By expanding our availability to even more markets and adding further functionality, we are continuing to establish WooCommerce Payments as the premier payments solution globally."

“Merchants and customers in Spain, Italy, France, and Germany can all utilize our newest features to save time and simplify complexities in the online shopping process.” 

The company also added that offering these local payment methods will provide businesses with the tools to expand their reach.

Earlier this month, WooCommerce Payments also expanded into additional English-speaking countries, including the United Kingdom, Ireland, Australia, New Zealand and Canada.

Free to install, WooCommerce Payments plans to launch in yet more countries, as well as add further local payment options throughout 2021. 

Abigail Opiah
B2B Editor - Web hosting & Website builders

Abigail is a B2B Editor that specializes in web hosting and website builder news, features and reviews at TechRadar Pro. She has been a B2B journalist for more than five years covering a wide range of topics in the technology sector from colocation and cloud to data centers and telecommunications. As a B2B web hosting and website builder editor, Abigail also writes how-to guides and deals for the sector, keeping up to date with the latest trends in the hosting industry. Abigail is also extremely keen on commissioning contributed content from experts in the web hosting and website builder field.