BlackBerry Leap outed with edge-to-edge display and 25-hour battery
Aimed at young professionals
Updated: Vodafone has confirmed that the Leap will be come to its portfolio soon but only for business customers.
BlackBerry has pulled back the curtain on a new mainstream smartphone, the Leap, at MWC 2015.
According to the mobile maker's CEO John Chen, BlackBerry will target young mobile professionals - a key segment that is still eluding the Canadian phone maker - with the 5-inch device.
It comes with 4G functionality, an edge-to-edge HD display, BlackBerry's signature keyboard and a rather eye-catching 25-hour battery life thanks to its 2,800mAh battery.
Other features include a textured back, a Qualcomm SoC clocked at 1.5GHz, 16GB of storage, 2GB of RAM, an 8MP rear camera capable of recording at 1080p, BlackBerry 10.3.1 OS plus BlackBerry's own assortment of applications including Blend, Assistant and Hub.
Z-lister
BlackBerry aficionados will probably remember that the Z10, which launched more than two years ago, had exactly the same hardware (bar the lack of NFC and a bigger battery).
The Leap will arrive in April for Europe and the US. The handset will cost $279 (about £180, AU$360) SIM free. The Z10 was available for as little as £145 (about $220, AU$290) online after debuting at almost twice that price.
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Chen reiterated BlackBerry's commitment to make more money out of its smartphones after the division started to generate meaningful revenue for the company.
- Check out our MWC 2015 coverage
Désiré has been musing and writing about technology during a career spanning four decades. He dabbled in website builders and web hosting when DHTML and frames were in vogue and started narrating about the impact of technology on society just before the start of the Y2K hysteria at the turn of the last millennium.