Xue Bai

Xue Bai

Xue Bai is the Senior Research Principal at Gartner. Her Expertise are in research design (quantitative, qualitative and mixed), questionnaire design, sample design, data analysis and application, synthesizing different data resources, project management, report writing, and communicating research findings to non-technical teams. 

Articles by: Xue Bai

Marketing in the age of artificial emotional intelligence

Marketing in the age of artificial emotional intelligence

By Xue Bai published

Artificial Emotional Intelligence (AEI) uses a range of behavioral, contextual and emotional data to determine a person’s emotional state.

Other versions of this page are available with specific content for the following regions: