TechRadar Verdict
HitFilm Express has a price that is hard to beat, with a selection of tools that make you wonder why you should try any other free video editor. Definitely give this one a try, and maybe throw some money the developers’ way: they deserve it!
Pros
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Professional-grade software for free
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Great selection of online tutorials
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Welcome updates
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Highly extendable (for a fee)
Cons
- -
A bit of emotional blackmail before downloading the installer
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High system requirements
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Steep learning curve
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Update: This review is for an older version.
For the latest release, see our HitFilm 2022 review
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If you look through our list of reviews, you’ll learn to be wary of very cheap, or even free video editing software. Sometimes it’s crippled until you pay for additional extras, and other times, well, it’s best to move on and not look back.
So here we are, taking a look at HitFilm Express 15, the free, pared down version of its bigger brother, HitFilm Pro. How does this app for Windows and Mac fare against the best video editing software we've reviewed? Read on to find out.
- Want to try HitFilm Express 15.1? Check out the website here
Getting started
There is one downside to downloading the app - you kinda have to go through emotional blackmail in order to get it. Click here - to reach a ‘Pay What You Want’ page, with a slider, controlled by an emoji. Drag the slider to the right to pay more, and get a really happy emoji, or to the left to pay nothing at all, and have that emoji cry.
We do agree and totally respect the fact that developers need to be paid for their work, but this feels a little underhand. Charge for your work, or don’t, but don’t manipulate people like that.
Still, if you offer to pay something, you will get free packs as a thank you. For the sake of this review we had a look at the pack-free version.
Having gone through this little hurdle, you are presented with a fully functioning advanced video editing package, which includes more than just trimming away unwanted footage, tweaking colour levels, and exporting video to a new format. This is a full edit suite that can be used to work with filters and special effects, as well as a selection of 2D and 3D composition tools. While the emphasis of the program’s web site and tutorials is on creating Hollywood-style movies, it's also a great utility for anyone uploading to social media.
HitFilm Express’ main selling points, includes advanced cutting tools, audio and video filters, layers and masking, compositing tools, keying for green screen effects, and support for 360˚ video.
User experience
If you've used a video editor before, you'll find that there are few surprises when it comes to getting started with HitFilm Express. The interface is broadly similar to other comparable tools, with a section for imported material and a timeline to arrange it. Some tools are in different locations, of course, but it’s not something that will grind your progress to a halt - at least not for long.
If you feel lost, there are a vast number of video tutorials to help you master HitFilm Express. However, you can also learn by experimenting with effects, dropping clips onto the timeline, and trying out the composition tools. Those on offer are genuinely impressive, and include high-grade animation options that are simply not available free in most other places.
The interface is also incredibly flexible - there are a number of preset workspaces available, such as Audio, Colorist, Compositing, etc, which reorder the windows in a way that’s more ideal for the job at hand. However, you can also totally customise it to your liking, moving windows around, docking them with others, closing them, turning them into floating panels, the choice it yours - whatever suits your working habits. Such flexibility is great to have.
You will find however, that not all tools are available to you. The same applies for filters. As you scroll through the Effects menu, you’ll come across a fair number that are greyed out with ‘Add On’ in reddish orange to their right. But to be fair, as long as you’re working in traditional 2D media, you can build an edit, even a relatively complex one without those add-ons. They are nice to have, but they’re not crucial, and that’s a big point to the developers of HitFilm Express, who created a great app that is a very useable editor and rivals almost all other packages in its price range.
New features
Being free doesn’t mean this software is antiquated and over the hill: it keeps getting updated. The latest improvements aren’t earth shattering, but they’re definitely nice to have.
Some of the features include a Crop/Pan and Zoom tool which allows you to pan across a photo or video clip over time. It’s something competing products have had for years - if not decades - so it’s nice to see it finally added to the roster.
Another overdue improvement is the ability to export audio using the WAV format;
Some nice additions we liked include the Track Select Tool - which lets you highlight everything to the right or left of your selection. Even better, you can choose to select either the audio or video, depending on where you clicked.
Shapes are now much more versatile than they used to be, enabling you to create anything from a basic rectangle, to really complex polygon shapes, and is bound to be a lot of fun to use.
We also liked a clever addition which made us wonder how we managed to cope without it before: the ability to add multiple outlines to text. So simple to use and so effective to boot, we enjoyed playing with that feature as well.
And of course, there are the usually additional presets and templates.
Final verdict
HitFilm Express is most impressive. A multi-platform, stable, and full featured video editing software which you can use without having to shell out for its premium add-ons (although those are definitely welcome should you need them).
When we see the quality of other free or very cheap alternatives, it’s hard to come up with a reason why you should give those the time of day, when HitFilm Express offers so much in comparison.
We've also tested the best free video editing software
Steve has been writing about technology since 2003. Starting with Digital Creative Arts, he's since added his tech expertise at titles such as iCreate, MacFormat, MacWorld, MacLife, and TechRadar. His focus is on the creative arts, like website builders, image manipulation, and filmmaking software, but he hasn’t shied away from more business-oriented software either. He uses many of the apps he writes about in his personal and professional life. Steve loves how computers have enabled everyone to delve into creative possibilities, and is always delighted to share his knowledge, expertise, and experience with readers.
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