This category recognises the impact that marketing teams have on bringing devices to market and the overall success of the business. It rewards the work done to educate and train staff on the high street and in contact centres.
- Find out all the winners at the Mobile Industry Awards 2020 here!
Our entrants were asked to submit entries based on the following criteria:
- Outstanding impact in the retail community
- Outstanding impact in call centres
- Innovation in marketing, education, and training
- Exceptional results and significant stand out for the manufacturer
- Adaptability to changing market conditions
- High impact launch campaigns with excellent ROI
- A strategy reflecting the manufacturer’s brand image
Our 2020 finalists are:
And our winner is... Samsung!
Speaking about Samsung's win, Mobile Industry Awards Director Mark Fermor said: “The role that field marketing teams play in supporting retail could not be more important. As customer behaviours and demands change, so does the way that these teams operate. Samsung was able to excite, support and enable retail colleagues in their dealings with end users.
SAVE THE DATE! Running for more than a decade, the Mobile Industry Awards represent the gold standard of excellence in the industry. From the boardroom to the grassroots, the entrants represent the best and brightest the UK and European mobile industry has to offer. For its 19th year we're celebrating the best Manufacturers, Retailers, Networks, Distributors and Dealers on June 24 2021.
TO PARTNER: hazel.eccles@futurenet.com
FOR CATEGORIES & CRITERIA: charlie.southwood@futurenet.com
