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GoDaddy wants to let SMBs get creative with social media posts

social media
(Image credit: Shutterstock/everything possible)

Small- and medium-sized businesses looking to prioritize visual social media content will now be able to utilise an upgraded tool from GoDaddy that aims to aid the creation of impactful posts.

The web hosting giant has launched GoDaddy Studio, previously known as Over, which features thousands of customizable templates for non-designers and beginners.

The tool will also give SMBs the option to layer videos over images, and although the option to remove backgrounds from images is not yet available, GoDaddy says it is planning to make this available soon.

GoDaddy Studio templates

(Image credit: GoDaddy)

SMB social media presence

According to a recent report by Statusbrew, 90 million small businesses worldwide use Facebook Pages, Groups, and Messenger.

Additionally, a blog on The Hub pointed out that when a Facebook post has images, it can earns about 2.3x more engagement than it would if it has no images.

Thanks to the new launch, GoDaddy users will now have the ability to create a range of visuals, including logos, ads, and branded content that can be used on Facebook, Instagram, Pinterest, Twitter, email campaigns, and other platforms.

The tool has a color and font selection option for SMBs who plan to keep a specific theme running throughout their social media posts online.

Like its rivals in the social media content creation space Canva, GoDaddy’s Studio templates are also split between free templates and pro options, which requires users to upgrade their account.

Abigail Opiah

Abigail is a B2B Editor that specialises in Web Hosting and Cloud Services news at TechRadar Pro. She has been a journalist for more than three years covering a wide range of topics in the technology sector. She is now interested in receiving the latest B2B news and updates on website builders, domains, e-commerce platforms and Web hosting.