Articles by Alex Whitelock, Retail Editor

Alex is TechRadar's retail editor, specializing in deals, buying advice, and general tips on how to save our readers as much cash as possible. He's covered events like Black Friday and Amazon in some capacity for over seven years now; both in editorial and other ecommerce adjacent roles on TechRadar, T3, GamesRadar, and other Future PLC sites. Alex's expertise touches on most areas, but he has a particular love for phones, laptops, and cameras, being an avid photographer.

Articles by: Alex Whitelock

Viltrox 85mm f/2 EVO mounted on a Nikon Z6 camera

'Lightweight, razor-sharp, and budget-friendly' — why I’m not taking the Viltrox 85mm f/2 EVO off my camera

By Alex Whitelock published 1 February 26

The Viltrox 85mm f/2 EVO is another outstanding lens - I sincerely hope Nikon doesn't ban the upstart brand from the Z Mount.

I tested the Canon EOS R6 Mark III — it's a near-perfect hybrid camera, with one major drawback

By Alex Whitelock published 11 January 26

Editor's Choice

The Canon EOS R6 Mark III takes the fight to Sony and Nikon with an impressive range of upgrades for both video and stills.

Three angles of the Apple MacBook Air 15-inch M4 laptop above a desk

Can ChatGPT save shoppers cash over Black Friday? Here's my opinion as a retail expert

By Alex Whitelock published 18 November 25

Can ChatGPT save you cash on Black Friday deals? I'm putting the tool to the test as a retail expert that's covered the sales for over five years.

MacBook Air 15-inch with M4 chip on a creative's desk with screen open

Black Friday MacBook deals 2025: when they start, what to expect, and the models we recommend

By Alex Whitelock published 29 October 25

Thinking about picking up a MacBook this Black Friday? Here's everything you need to know about buying one of Apple's premium laptops this November.

Apple iPad Pro 13 M5 on blue background with don't miss text overlay

New iPad Pro M5 preorders are live: here's where to buy Apple's latest premium tablet

By Alex Whitelock published 15 October 25

A new generation of Apple iPad Pro has just been unveiled and you can already preorder your next tablet.

Razer Blade gaming laptop on green background

The best Razer Blade gaming laptop deals for August 2025

By Alex Whitelock last updated 12 August 25

Techradar deals See our handy guide to the best Razer Blade gaming laptop deals, sales, and prices to save some cash on a seriously fast machine.

Dell Alienware m16 on dark blue background

The best cheap Alienware gaming laptop deals for August 2025

By Alex Whitelock last updated 12 August 25

Techradar deals We're bringing you all of today's best Alienware gaming laptop deals to bag our readers a cheap price on a m15, m17, or Area-51m machine.

The best Dell XPS 13 and 15 deals for August 2025

By Alex Whitelock last updated 12 August 25

TechRadar Deals This week's best deals on Dell’s super-premium XPS 13 and XPS 15 laptops

The Philips OneBlade 360 might be the perfect budget razor, if you can get over this one annoying design flaw

By Alex Whitelock published 16 July 25

Recommended

It's affordable, versatile and lightweight – just remember to pack the separate cable in your weekend bag.

Collage of tech on sale in the 4th of July sales

I'm a shopping expert, these are the only 4th of July sales worth your time (and cash)

By Alex Whitelock published 28 June 25

Plus, over 30 recommended deals picked out by our team

Portrait of a cat, Olympus EM-5 Mark II sample images

I ditched my pricey full-frame camera and downsized for a year – here are 5 lessons learned

By Alex Whitelock published 21 June 25

Do you really need an expensive full-frame camera? I spent a year with a cheap, secondhand crop sensor alternative to find out

Nikon Z5 II review: raising the bar for entry-level full-frame cameras

By Alex Whitelock published 22 April 25

Recommended

The Nikon Z5 II redefines what an entry-level camera can do – but you'll pay for the performance

Panasonic Series 700s Compact 3-Blade Electric Shaver

Panasonic Swipe Right electric shaver review: an excellent travel shaver with one annoying design flaw

By Alex Whitelock published 13 April 25

Recommended

This shaver is a palm-sized powerhouse, but the swipe-to-switch on feature gets a thumbs-down from me.

Various World of Warcraft goblin characters and car on city scape backdrop

'We clearly need to have a car', Blizzard developers open up on the philosophy behind World of Warcraft's massive new Undermine(d) update

By Alex Whitelock published 25 February 25

Two Blizzard developers explain the thoughts and influences behind the World of Warcraft's massive Undermine(d) update.

Close up of the OM System OM-3 mirrorless camera's top plate in use

I can't believe I'm saying this – OM System's new OM-3 is my dream retro camera, but I won't be buying it

By Alex Whitelock published 8 February 25

The OM System OM-3 is a stunning camera but here's why I'll be waiting it out before committing.

The Samsung Galaxy S25 Ultra in four different colours

Galaxy S25 Ultra preorders are live: here's where to get a device for free with a trade-in

By Alex Whitelock last updated 23 January 25

Samsung Galaxy S25 Ultra preorders are now live: here's where to get yourself a nice discount on this stunning flagship device.