The Pentax Optio E30 extends the Optio family, following the E10 and E20 models. It has a 7.1 megapixel CCD sensor, 3x optical zoom, a 2.4-inch LCD screen and can record movies at sizes up to 640x480 pixels.
The built-in 'Green mode' automates the camera setup when shooting still images. A single button press automatically sets the exposure, sensitivity, white balance, and other parameters according to the shooting conditions.
The Optio E30 will be available in the US from February for $150 (£77). Pentax could not say when the model will become available in the UK.