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Apple recently scooped up Beats by Dre for a cool $3 billion. But Why? Patrick Goss and Hugh Langley share their thoughts on the lastest Apple takeover - and they don't think it's just about the headphones...
Dr. Dre really is hip-hop's first billionaire as the two companies make the rumored acquisition the real deal.
The iPhone maker has made a rumored acquisition the real deal for a cool $3 billion.
To many, Apple's rumoured acquisition of Beats Audio is a sign that Tim Cook has lost the plot - but Steve Jobs was meeting with Beats' founder more than a decade ago. Is Beats really a bad buy?
Many say Apple's rumoured acquisition of Beats Audio is a sign that Tim Cook has lost the plot - but is Beats really a bad buy?
Apple is eyeing the lightning dock for future sound, and Beats might have something to do with it.