After the rush of press conferences on Thursday, we've dispatched our TechRadar bots to scan the stands for the most exciting IFA products.
Here's what we think rocked the show:
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1. LG 15-inch OLED TV
We expected LG to launch its new OLED TV during its press conference at IFA. Instead, the company's next-gen 15-inch telly is quietly on show on the LG stand. Due to go on sale in December, LG's OLED TV will ultimately nab the accolade of 'world's biggest* OLED TV' from the Sony XEL-1.
Early reports suggest that the OLED display is "amazingly bright and rich with colour, and the contrast ratio looks miles better than any other 15-inch TV we have ever seen."
(*That you can actually buy)
2. Sony Bravia 3D TV
While Sony's 3D efforts are still very much in the concept stage, the Sony Bravia 3D TV shows just what the technology is capable of. Team it up with the new PS3 Slim and some Gran Turismo 5 action and you've got a full-blown gaming revolution your hands.
3. Sony VAIO X-Series
Although it's still in the prototype stage, the lovely-looking Sony VAIO X-Series laptop has Macbook Air-beating ambition. For starters, it's barely 14mm thick, boasts an 11-inch screen, runs Windows 7 and boasts an all-day battery life.
4. Logitech Squeezebox Touch
The popularity of media streaming devices tends to ebb and flow, but our fondness for the Logitech Squeezebox remains undimmed. The newest 'Touch' version of the Wi-Fi boom box incorporates a 4.3-inch colour touch screen that enables you to select and stream your music as well as view relevant album art.
5. Panasonic Lumix GF1
Dubbed the "world's lightest HD system camera", the Panasonic Lumix GF1 is a 12.1 Megapixel camera, 3-inch LCD and Panasonic trumpets its ability to record 720p video.
6. LG 'Borderless' LED TVs
If 3D TV is poised to be the 'big thing' in TV tech for 2010, then 2009 definitely belongs to LED. The show floor at IFA is an LED battleground, but LG's new SL9000 'borderless' HD TVs catch the eye thanks to some classy design.
7. Toshiba Regza SV LED TV
LED technology is all the rage at IFA this year and Toshiba has upgraded its Regza brand to take full advantage of it. Available in 46- and 55-inch models, the contrast ratio of the Regza SV is quoted at a ridiculous 2,000,000:1. Toshiba's Resolution+ picture processing and auto-optimising Metabrain engine make this a TV worth lingering over.
8. Samsung N510 netbook
If you thought that buying a netbook meant that you couldn't play the latest games or run memory-hungry software, then Samsung is out to prove you WRONG.
Meet the N510 netbook, which comes packing Nvidia's new ION graphics processor. Nvidia boasts that ION boosts graphics performance ten-fold, giving the N510 the "horsepower to support all Windows versions, flawless HD video including 1080p, and many popular PC games."
9. Toshiba BDX2000 Blu-ray player
After admitting defeat in the titanic HD DVD vs. Blu-ray war, Toshiba has taken its own sweet time in coming up with the BDX2000, the company's first Blu-ray player. It's well-specced too, featuring BD Live, 1080p/24 video playback and Dolby True HD. The price? A $250 price tag has been mentioned.
So who's got the hottest gear at IFA?
Samsung has put on a good showing and it's difficult to take your eyes off of the gorgeous Philips 21:9 Cinema display. Toshiba has also got a strong product line-up.
But LG and Sony seem to have show attendees buzzing – LG with its OLED display, Sony with its 3D TV demo and Vaio X laptop.
Of course, Sony loses points for its new 'make.believe' slogan, so that means LG wins. Well done.