Sony KDL-37EX524 review

The fast-disappearing 37-inch category gets a shot in the arm courtesy of this Sony model

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Sony kdl 37ex524

Sony's KDL-37EX524 gets off to an attractive start simply by virtue of offering something surprisingly few other TVs do right now: a 37in screen size. And it builds on this initial appeal with an excellent array of connections, complete with USB multimedia playback and DLNA PC streaming support.

Probably its star attraction for its price point though (given that it doesn't have either 3D or any particularly notable picture quality adjustments to its name) is its online, on-demand video service.

Dubbed Bravia Internet Video, this offers more video streaming content than any other current online service, all presented in decent quality on our standard broadband line and much of it genuinely enjoyable (the BBC iPlayer and Demand Five catch up services are particularly welcome).

Picture and sound quality are both perfectly acceptable for a reasonably affordable set, though people with very bright rooms should note that once it's been set up right, the 37EX524's pictures aren't particularly bright. A more general complaint would be that motion looks rather blurry, too, meaning that pictures - even HD ones - don't look as sharp as they ideally would.

We liked

The Bravia Internet Video online service sported by the 37EX524 continues to lead the way in terms of smart TV services that actually give you what you want on a TV: namely, lots of video content, rather than lots of pointless apps.

The set is decent looking too, and its black level response is excellent by edge LED standards, which helps it deliver impressively cinema-like pictures with Blu-ray discs. The 37EX524 sounds better than most very slim TVs too.

We disliked

There's some noticeable motion blurring at times, even a little when watching HD, which can leave motion-packed sequences looking slightly soft.

The 37EX524 is not as bright once calibrated properly as many rival LED TVs which could be a problem if you're wanting to put it into a bright room. And finally the set's onscreen menus are - aside from the new BIV interface - rather fiddly.

Final verdict

Sony's 37EX524 is a solid enough performer with unusually cinematic pictures thanks to an excellent black level response performance that humbles many much more expensive edge LED TVs. However, ultimately some motion resolution issues and a slightly muted overall light output make it a considered rather than 'must buy' purchase for picture enthusiasts.

Its real selling point, provided it's something you're interested in, is its superb Bravia Internet Video online service, which offers considerably more interesting video streaming content - much of it free - than any rival 'smart TV' platform.

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Tech Specs

Product TypeLED-LCD TV
Scan Format1080p
Standard Refresh Rate50 Hz
Digital TunerDVB-C (MPEG4), DVB-T (MPEG4)
Video Signal StandardHDTV 1080p
Number of HDMI Ports4
Number of SCART Interfaces1
Product FamilyBRAVIA EX524
Brand NameSony
Screen Size94 cm (37")
Aspect Ratio16:9
Ethernet TechnologyEthernet
Weight with Stand (Approximate)10.20 kg
Backlight TechnologyEdge LED
Operating Power Consumption98 W
Standby Power Consumption300 mW
RMS Output Power20 W
Electronic Program GuideYes
DLNA CertifiedYes
Digital Audio OutputYes
Height with Stand579 mm
Width with Stand877 mm
Depth with Stand250 mm
Composite VideoYes
Component VideoYes
PC StreamingYes
Internet AccessYes
Media PlayerYes
Height549 mm
Width877 mm
Depth42 mm
Comb Filter3D Y/C
Sound SystemDolby Pulse, Dolby Digital Plus, Surround Sound
Product SeriesEX524
Maximum Resolution1920 x 1080
FeaturesWeb Browser, Sleep Timer, Picture and Picture (PAP), Picture in Picture, Favorite Channel Selection
ManufacturerSony Corporation
Product ModelKDL-37EX524
Product LineBRAVIA
Manufacturer Part NumberKDL37EX524
Manufacturer Website Address
Marketing Information

See big picture detail on a slim screen

Add style to the room with a slim Edge LED screen. Enjoy TV and films in Full HD detail and true-to-life colour. Be ready for the best of the web from the comfort of your sofa. Benefit from everything LED and Internet TV has to offer.

Package Contents
  • Remote Control
  • 2 x 'AAA' Batteries
  • AC Power Cable
Limited Warranty5 Year
Weight (Approximate)7.70 kg