Samsung's had another stab at owning the wrist – but what's the difference between the two?
If there was a vast difference between the spec sheets, we'd understand the logic, but there are many similarities between the two watches, which will make it hard for the prospective buyer.
There are key upgrades on offer though from the original, which will make it hugely more popular if the price is right - plus, thanks to being based on Tizen, it's dropped the Galaxy part of its name.
So check out our gallery of the new watches, and let us run you through some of the key specs so you can tell which is right for you.
This is the main area where the two differ, and we can see this will be partly where the two are sold against one another.
The Samsung Gear 2 doesn't deviate a huge amount from the first iteration, coming in with 36.9 x 58.4x 10.0 mm, and weighting 68g. That's not a lot different from the Gear 2 Neo, which clocks in at 37.9 x 58.8 x 10.0mm, but is 20% lighter at 55g, which will make a fairly big difference.
However, both are thinner than the original, which came in at 37.9 x 58.8 x 10.0mm and weighed a whopping 74g in comparison.
The main upgrade between the new two and the original is the band – Samsung is going to allow users to change the strap on their Gear 2.
This is partly allowed by the moving of all the new sensors into the head of the watch, which means you can customise it without having to be stuck with one colour, which users had to do with the original Gear to allow for the camera.
Sadly the charging block still exists for the Gear 2 and Gear 2 Neo – any hopes of being able to connect the watch straight into a standard phone charger are scuppered here.
Camera and infra red
The camera has been kept for the Gear 2, but it's another missing feature for the Gear 2 Neo.
It's barely been changed from the whopping sensor on the original Gear (a 1.9MP offering), but has been moved into the main head of the watch to allow for the aforementioned straps.
The camera still isn't facing forward, so any hopes of a Dick Tracy-style video call have been scuppered.
A new addition for both the Gear 2 and Gear 2 Neo is the infra red blaster, which Samsung already has on its flagship phones and most tablets.
This is pretty cool, as it will allow you to control the TV or DVD player with a touch of your finger right from your wrist – although it's likely this will appear cool simply because most of us hankered for that digital watch that could act as a remote from childhood.
Now this is a surprise: the new Gear range will run on Tizen rather than Android. This is a bold move from Samsung, as while it has put a lot of effort into the new OS it's co-creating with others (with Intel a big partner) it's yet to make it to the big time.
Given that in the press release Samsung was crowing about the fact the Gear 2 will be able to connect with a range of devices, it looks likely we'll be seeing TVs and other gadgets running the OS too so Samsung can offer real interoperability.
Those worried about the apps already made for the original Gear shouldn't – and not just because there are far more pressing things to get upset about. The Tizen OS is set up to port over Android apps pretty easily, and given there weren't a huge amount made in the first place chances are the Gear 2 will offer a decent suite and backwards compatibility.
There are also quite a lot of launch partners as well, with the likes of Banjo, BMW, CNN , Conde Nast, Expedia, eBay, Evernote, Feedly, Garmin and Glympse all playing the game.