For your cash you get a Network Attached Storage (NAS) device on which to store all of your (and your family's) multimedia files and - using Western Digital (WD)'s free apps - access them from anywhere via your Mac, PC, Smartphone or tablet.
There are no subscription fees to pay and you can upload new material from any of your devices instantly, leaving you free to create more space on your mobile gadgets as you go.
There's Automatic Backup support (including Time Machine for Mac users) for all of your devices for added peace of mind, and you can transfer content between your personal WD Cloud and any public online accounts (such as a Dropbox) too.
The My Cloud drive (available in 2TB, 3TB and 4TB capacities) can be expanded to suit your growing needs by attaching additional external storage via its USB port or use it to bypass your computer and connect your camera for direct transfer of your images.
A great gift for any tech-savvy photographer.
Samsung SD cards
Guide price: from £4/US$5.50 (2GB SD – Class 4)
To get the very best performance out of your digital camera, you need a set of memory cards that can keep up with the pace.
With the rise in popularity of HD movie-making and ever-faster high-frame-rate continuous shooting modes, the demand for memory that not only delivers the necessary capacity to store these images - but the efficiency needed to avoid slowing you down - has never been greater.
Samsung's own range of SD cards sits alongside the full spectrum of high capacity, 'Plus' and 'Micro' variants compatible with a wide range of devices, providing a good balance between cost and performance.
Photographers wanting to capture really high-speed action might want to look towards some of the pricier 'HC Plus' alternatives, however, everyday shooters who want secure, reliable storage will be satisfied with the performance of the less-expensive SD cards at the lower end of the range.
It's worth noting that globetrotters and thrill-seekers would particularly benefit from some of the added extras offered by the whole range, which are all waterproof, shock-proof and magnet proof, providing protection from airport X-Ray machines.
Hands-on photographers with a penchant for DIY projects will be bowled over by this little beauty.
Inquisitive minds can satisfy their thirst for knowledge and experience precisely how analogue photography works for themselves by building their very own 35mm SLR camera from scratch!
A 'world first' of its kind, the Lomography Konstruktor is off the scale when it comes to coolness, providing everything required to build a camera, discovering the mechanics behind analogue image capture as you go, before going on to take photographs with your finished product.
The whole process should take around 1-2 hours to complete, and the end result is a fully functional SLR, equipped with 'N' and 'B' modes for long exposures and an integrated tripod thread to keep the camera steady while shooting.
Coordinate Gear PIONEER
This stylish, practical camera bag from Coordinate Gear has it all: it's small and lightweight enough for everyday casual use but provides enough capacity and robustness to cope with airplane travel and extended shoots in more demanding environmental conditions too.
The ergonomically designed PIONEER is equally at home as a commuter bag, with purpose-built, padded space for laptop and another to accommodate a tablet.
The main compartment can be fully opened to allow easy access to all of your camera gear, with an array of compartments and pockets to stash your lenses, camera(s) and accessories securely.
Constructed from Coorditech 1000 Denier polyurethane-coated waterproof nylon (military-grade) and equipped with a built-in rain cover, the PIONEER forms the core of the Coordinate Gear carry system, meaning that its overall capacity can be expanded by attaching other bags from the range as your needs change.