10. Google Nexus 5
Don't worry - we don't expect this phone to stick here for too long - it's just a temporary glitch, we're sure. But while this is possibly the best value phone on our list (the Moto G excepted) it does have a notable flaw.
You already know we like Android 4.4, the clever implementation and the £299 price tag. We live the high power CPU, the quality screen; even the rubberised outer shell.
But we can't forgive the poor battery life or substandard camera performance, no matter the price. You can get the LG G2 for £100 more, and while that's still a lot, it's not enough to mitigate the inability to rely on the battery power for a full day.
Google is rolling out a software update in the very near future to (hopefully) fix these issues, when we expect this otherwise superb-value smartphone to shoot up the rankings.
But until then, buy with caution. If you've got a portable battery pack around it's a stellar choice, but right now users will be a little disappointed.