Netflix announces its first original movie will premiere in 2014

Forget the Emmys - Netflix is now after an Oscar with The Square

Netflix has reached into its deep pockets and acquired the rights to its first feature length documentary.

The Square is an original film picked up by the streaming service and one that has already been picked by many as a contender for Best Documentary at the Oscars.

Given that it won an Emmy for House Of Cards, Netflix is already beating the TV industry at its own game and it is now hoping to do the same with the movie industry.

Square eyed

The Square is a movie that was filmed over the course of a number of years in Cairo and focuses on a group of activists within Egypt. It was shown off earlier in the year at a variety of film festivals and won the audience award both at Sundance and the Toronto Film Festival.

Netflix has been rather vocal about its plans to make original movies as well as original television shows.

In October, chief content officer Ted Sarandos hinted about the service's movie plans, noting: "What we're trying to do for TV, the model should extend pretty nicely to movies."

The producer of The Square, Karim Amer, certainly believes in Netflix's movie plans saying: "We see the deep value that Netflix places in this story of a very alive moment in world history and are thrilled they understand the power of this film to move, disrupt and inspire audiences worldwide."

According to Netflix, The Square will be shown sometime in early 2014.


Content Team Lead

Marc (Twitter, Google+) is the content team lead for Future Technology, where he is in charge of a 14-strong team of journalists who write many of the wonderful stories that end up on TechRadar, and T3 magazine. Prior to this he was deputy editor of TechRadar, had a 10-month stint editing a weekly iPad magazine, written film reviews for a whole host of publications and has been an integral part of many magazines that are no longer with us.