Location-based daily deal service Groupon has taken its first step beyond half-price restaurants and cheap day-trips by offering a 60 per cent discount on a university course.
The private, Chicago-based National Louis University hopes to attract 15 new students to its graduate teacher training course for the knock-down price of $950.
The three-credit, introductory course has a regular price of $2,232.
"There are all kinds of factors in the K-12 world that are really discouraging teachers and people seeking teaching degrees," said Jocelyn Zivin of National Louis.
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She says the course will help students "understand what the realities are, whether you are committed to this profession … and see if you have what it takes."
Groupon says this offer is the first step towards a new type of deal, which will help people build careers, rather than just get a cheap ice cream every once in a while.
"This is… an opportunity for our subscribers to take the first step toward what could be a new career," said Julie Mossier, Groupon's communication director.
Perhaps Groupon could have a word with David Cameron to offer some discounts on tuition fees at home?