Sony's camera division has stated it believes Nokia will struggle to sell its upcoming 41MP-endowed 808 Pureview smartphone.
Unveiled at MWC 2012, the new handset obliterates all-comers in the megapixel race that's been plaguing mobile phones for years, but Paul Genge from Sony Imaging has told TechRadar he thinks it will be a difficult message to sell to consumers:
"[The Nokia 808 Pureview] is still only a technological announcement; it's not a plausible retail solution yet.
"The mobile phone networks will have to see whether they want to endorse it and put it in their line-up that they offer to consumers."
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No data, no likey
"It doesn't greatly offer them any improved data traffic, which is what they're looking for all the time."
Genge also pointed to the fact Nokia's doesn't have a 'Plan B' should the networks decide that a super-cameraphone is going to be easy to sell following its decision to exit the high street:
"Nokia UK has closed down all of its own retailers; it will only get into the market if a mobile network provider picks it up, we'll have to wait and see if that's the case."